Workshop: Activist Strategies in Media Coverage

Sat, 03/16/2013 - 2:00pm - 4:00pm
AFSC Georgia Peace Center Office, Downtown Atlanta
52 Walton St NW
Atlanta, GA
United States

In this workshop, activists will learn how to further empower a campaign or direct action through media coverage.

We will explore:

-Don't wing it! Learn how to lay out a complete media coverage plan in advance.
-Define it: campaign goals, the audience, the message.
-The basics of an effective activist press release.
-Do's and dont's of communicating with journalists.
-Keep your eye on the ball! Manage your coverage across the full cycle of the campaign.
-Use your media coverage as leverage to win.
-Be your own media!
-What now? The importance of follow up.

This event is a good fit for:

-Experienced organizers looking to learn new info or brush up on their press coverage skills.

-People who want to get into activism or get involved with communities, causes, movements, etc.

-Newbie organizers.

Expect to learn tactics and participate in role plays and breakout groups.

Session coordinated and presented by Seabass through Atlanta Free School and led by Tim F from AFSC and Occupy Our Homes Atlanta.

Upon arrival, ring door bell outside, you will be buzzed in. Session will be held on the 3rd floor (take the elevator).

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